Consider you are working as a Business Development Manager of a small-medium sized private limited organisation, which deals with its customers all over the world to sell its products and services. Your role is to investigate new business formats and a feasibility assessment for a potential knowledge-based product or service opportunity identified by the team. This might be undertaken for a new income stream within an existing business or for a new enterprise. In your role, you are focused on refining an idea, research and presenting the plan. To explore new market and to provide the best possible competitive products and services to existing market, you are writing a report based the following 3 tasks that will help Directors to amend short term operational plan and to set long-term strategic plan.